Are you interested to become a Google Certified in Digital Marketing totally free?
Are you willing to start your career with Google as a digital marketer?
Now Google has made it so easy and 100% free.
Awesome!
Google is now offering a Free Digital Marketing Course. So avail this great opportunity for all of you to learn from Google and get a certification.
Google has designed online courses for you to grow your business or career.
The big advantage of this course is that you will get the latest tricks and techniques of digital marketing from google.
The motivation for digital marketing is that according to Digital Marketing Institute, in 2020 a total of 150000 digital jobs were created, and to complete these jobs, digital professionals were not enough.
So dive in. Don’t look here and there, shake hand with Google and grab this amazing opportunity!
This course will change your life and in the end, you would have a number of skills to monetize.
To understand this course in a true spirit, you should have a basic knowledge of this domain.
About this Course
- The name of this course is “Fundamentals of Digital Marketing”.
- It contains 26 modules created by google trainers.
- Full of practical exercises to turn your knowledge into action.
- The time duration is 40 hours.
- The most important is that “It is totally FREE”
Why get certified by Google
- Your client will definitely hire you once view your Google Certificate
- You can include it in your CV to apply for a job
- It increases the chance of getting a job
- It will make your career bright
How it works
You have to complete all 26 modules with a quiz test. You would be given access to video tutorials and study material for preparation.In the end, you have to appear in the final exam of 40 questions to get certified.
Now share your certificate proudly on social media and increase your community.
26 Modules
All modules are given belowModule 1:
- An introduction to digital garage
- Digital opportunities around you
Module 2:
- Your online goals
- How to market your online presence?
- How to build your online presence?
- How to Analyse and adapt?
Module 3:
- How websites work?
- What are key website ingredients?
- How and when to change your online presence?
- Websites and your business goals
- How to make your website user friendly?
- Do’s and don’ts of Website design
Module 4:
- What are the benefits of an online strategy?
- How to take your business online?
- Understanding customer behavior
- How to compete and stand out in the market?
- How to improve business performance?
Module 5:
- Search engine introduction
- How search engines work online?
- How search engines see the web?
- What is organic search?
- What is paid search?
- Introduction to Google search console
Module 6:
- Introduction to search engine optimization (SEO)
- The importance of an SEO plan
- The SEO process
- How to find and choose top ranking keywords?
- How to set realistic SEO goals?
Module 7:
- How to make web pages search friendly?
- How other websites can work for you?
- Cross borders with SEO
Module 8:
- Introduction to search engine marketing (SEM)
- How SEM auction is performed?
- What makes a good keyword?
- How to make your ads stand out?
Module 9:
- Achieve relevance with good structure
- How to exploit keywords
- Fine-tune with keyword match types
- How to identify good and bad keywords for your business?
Module 10:
- What is local marketing and how to perform it?
- Local directories power
Module 11:
- Using digital marketing to advertise locally
- Reaching locals on their mobiles
- SEO for local businesses using google my business
Module 12:
- Social media basics
- The top social Medias
- How to set goals for social media?
- Social media presence
Module 13:
- The long-term social media plan
- How to advertise on social media?
- How to measure success in social media?
- How to avoid social media pitfalls?
Module 14:
- Mobile devices and digital marketing
- Understanding mobile apps
- Understanding mobile web and mobile apps
Module 15:
- Introduction for advertising on mobile
- Search campaigns for mobile
- Video for mobile
- Display campaigns for mobile
- Social media campaigns for mobile
Module 16:
- Intro to content marketing
- Know your online customers
- Choosing the right content format
- Writing for online audiences
- How to boost your content?
- How to measure success in content marketing
Module 17:
- Email marketing basics
- Email marketing options
- Crafting great marketing emails
- Email campaigns
- Measure success in email marketing
Module 18:
- What is display advertising?
- Difference between display advertising and search advertising?
- The ins and outs of display advertising
Module 19:
- What display ads meet your goals?
- What are ad networks?
- How retargeting works?
Module 20:
- Video marketing
- How video fits into your online strategy?
- Creating video content within your budget
- Video promotion and sharing
- Advertising on video sharing sites
- Measuring video performance
Module 21:
- What is web analytics (Google Analytics)?
- Making web analytics work for you
- How to track goals with web analytics
Module 22:
- Web analytics and organic search
- Tools to measure search engine marketing
- Breaking down your data for insights
Module 23:
- Understand audiences by data
- Understanding the Data Cycle
- Use data to create actionable insights
- Presenting data effectively
- Managing numbers using spreadsheets
Module 24:
- Using an e-commerce store to sell your products and services
- How to manage orders and take payments
Module 25:
- Creating a smooth e-commerce experience
- How to promote and merchandise your products
- Retargeting for e-commerce
Module 26:
- Introduction to international marketing (export / import)
- Validating your new market
- How to advertise across borders?
- Being understood abroad
- The support systems you will need
- Sell your products to foreign customers
- Delivering to customers globally
Skills you will learn
After successful completion of this course, you will get the following skills:
- Display advertisement
- Business strategies
- Content marketing
- Data insights and analytics
- Local marketing
- Email marketing
- Mobile marketing
- Search engine marketing (SEM)
- Search engine optimization (SEO)
- Social media marketing
- Web optimization
- Video marketing on YouTube
- Ecommerce
Success Stories
Over 300000 people are digital marketing certified from Google and earning handsome revenue.so don't waste your time. Register and enroll yourself at Google Digital Garage today.
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